Despite coming under fire for his less-than-stellar behavior, Ja Morant continues to work for the Swoosh. The Nike Ja 1 "All-Star" is a relatively simple, albeit colorful release that's here to make a difference. From the toe to the heel, the shoe is decked out in several bold hues, alternating between bright red, orange, blue, purple and neon. The custom details, on the other hand, are much more interesting, with badge-inspired detailing on the tongue and calendar reminder graphics on the soles. Additionally, the outsole is engraved with one of the athlete's most notable tweets - "Now I'm proud to say I work for Check".
• Fabric mesh with synthetic overlays on the upper part
• Regular fit
• Zoom Air unit in the front offers even higher response and vertical acceleration
• Soft cushioning in the midsole ensures a comfortable fit and contact with the ground on landings
• Detachable soles
• Retention system and side strap on the front provide a secure fit
• High foam collar adds ankle support
• Lace closure
• Branding Nike
• Embellished with a large orange Swoosh
• Embroidered details on the tongue and back of the shoe
• Ja Morant signature graphics
• Color: Multicolor
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Nike was founded in 1964 as Blue Ribbon Sports and originally operated as a reseller for the Japanese company Onitsuka Tiger - now known as ASICS. Although it was created by Bill Bowerman and Phil Knight, it was Jeff Johnson who inspired the name Nike, after the Greek statue, "The Victory of Samothrace". The first shoe was created in 1974 and was a "Nike Waffle Trainer" and after a few years the baton was passed to the successful "Nike Swoosh" collection. In the 1980s, Nike had a huge success with the Air Jordan shoe line, partnering with basketball legend Michael Jordan. Today, Nike is one of the world's leading global leaders in sports apparel and footwear, known for the innovation, technology and style of its products. In 1988, the company debuted a powerful campaign, the "Just Do It" series, launching the company to the top of the sportswear world where it has remained forever! To this day Nike remains one of the No1 top Brands in sports and beyond!