With a lightweight, breathable mesh material and versatile Air Zoom cushioning that delivers explosive speed in every phase of the game, the LeBron NXXT Genisus helps you elevate your game. This version draws inspiration from one of LeBron's favorite board games, reflecting his consistency and dedication to daily training to stay on top.
• Lace-up tying
• Regular fit
• Outsole for traction and explosive steps
Color: Beige
Brand: Nike
• Zoom Air module on the front for cushioning and responsiveness
• Layered mesh combines a firm fit and support
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Nike began in 1964 as Blue Ribbon Sports, founded by Phil Knight and his coach, Bill Bowerman. Initially, the company operated as a reseller for the Japanese Onitsuka Tiger, now known as ASICS. The name Nike was coined by Jeff Johnson, inspired by the Greek statue "The Winged Victory of Samothrace". Their first shoe, the "Nike Waffle Trainer", was released in 1974, and the successful "Nike Swoosh" collection soon followed. In the 1980s, Nike rose to prominence with the Air Jordan shoe line, thanks to a collaboration with basketball legend Michael Jordan. In 1988, the "Just Do It" campaign established Nike as a leading force in the sports equipment industry. Today, Nike remains a global leader in sporting goods, renowned for its innovation, technology and style. It is one of the most popular and recognizable brands, offering products that integrate comfort, performance and modern design.